8 Benefits of Social Media for Your Business
If you aren’t utilizing a variety of social media marketing benefits to build your business, we’re here to get you on the bandwagon. Over 3 billion people throughout the world are utilizing social…
Hiring in house vs. outsourcing marketing is a common dilemma faced by businesses looking to reap the benefits of digital marketing. Here’s how to decide.
If you aren’t utilizing a variety of social media marketing benefits to build your business, we’re here to get you on the bandwagon. Over 3 billion people throughout the world are utilizing social…
Social media is a beast that can’t be ignored, and it's safe to say that the same old approach may not last forever. When revamping or creating a new social media strategy for your business, here are…
Don’t let your blog fall by the wayside. Stick to a schedule that will ensure you’re producing a steady flow of content for your website.…
It’s not easy to market your brand on social media. With high volumes of content shared every minute, challenging algorithm updates and the pressure to make your brand stand out, it can be easy to…
Aztek is always looking for new ways to improve our process and make content creation easier. Recently our team started using the Core Model Workshop. This workshop is designed to help narrow down…
As two social media powerhouses, both Facebook and LinkedIn offer tremendous advertising potential for businesses. However, not all social media platforms are created equal. Facebook and LinkedIn each…
More and more, Aztek is working with clients that shift some or all of their traditional marketing and advertising budgets to digital marketing. Obviously, the massive technology shift from…
Whether you're crafting a short slogan or creating a long article, your words matter. Well-written content can serve as an important cornerstone for your business' digital marketing campaign. Of…
To be honest, Latent Semantic Indexing is really the “present” of search. If you’ve ever typed in a vague search query praying to find an answer—something like “who was the actor in that movie about…
Don't publish your first draft. Take out unnecessary words to make your writing easier to understand online.…
Learn the differences between the most widely-used social media channels and which platforms can benefit your organization’s business goals.…
Internet security is a necessity when it comes to personal information. Users who feel like their information is being taken care of in a responsible and secure way will have more trust in a website.…