As data privacy concerns increase and browser-based tracking becomes less reliable, Facebook’s Conversion API (CAPI) provides a more robust alternative for businesses.
Dive into top optimization strategies for Amazon’s key ad types to improve visibility, improve ad performance, and get the most out of your budget.
As the online mattress market grew, The Original Mattress Factory needed a site to sell their products online. Here's how Aztek built a custom ecommerce site around the company's specific business needs.
A growing label printing company specializing in high-quality labels for beer, wine, and liquor needed to grow its organic website presence. Here's how Aztek increased its traffic by 150% in one year.…
Is your site on the move to a bigger and better future? Whether you’re changing hosts or conducting a full redesign, it’s critical to properly migrate your site to its new destination. Not sure…
You’ve invested in search engine optimization (SEO), and you’re starting to see more organic visitors to your website as a result of your efforts. While an increase in traffic to your website is…
Don’t let your website fall behind in the new year. Find out how you can update your website to set your business up for online success.…
Images are one of the main culprits behind a slow website. Find out how you can optimize your images to improve website speed for your business.…
Google Ads and Microsoft Ads may seem similar, but there are key differences when it comes to choosing the right PPC channel and optimizing your campaigns.…
Here are some best practices for designing a good email – from subject line to footer – to make sure your email is noticed, opened, read, and acted on.…
Customer reviews, especially negative ones, can be hard to handle. Follow these tips for customer review management and encouraging more positive reviews.…
Choosing the best ecommerce platform for your business is not a simple process. Find out what you need to consider when comparing ecommerce platforms.…
Here are our tips on why you should send an email newsletter, what you should include, and how often to send it.…
Users are increasingly relying on voice search to connect with brands fast. Here’s how to include voice search optimization in your SEO strategy.…
One of the best ways you can get inside intel on your competitors is by performing a website analysis.…
